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15 Real Estate Social Media Marketing Strategies That’ll Bring in New Business

Buying or selling a home is an important financial (and emotional) decision, and your clients want an agent they trust to protect their interests and

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22 Email Best Practices That I Live By as an Email Marketer

Despite my tendency to let my email inbox bloat with unanswered emails (I just got a warning from Gmail that my inbox is 90% full),

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How to Start Using Video in Your Marketing

HubSpot recently conducted a video marketing survey and found that 73% of respondents agreed that video marketing has been effective in reaching their marketing goals.

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One Question That Will Reinvigorate Your Approach to Marketing

The 2023 We❤️NYC campaign was intended to encourage New Yorkers, still pessimistic in a post-pandemic world, to show love for their city.

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How An Obsession With Quality Led Emily Kramer to 48k Newsletter Subscribers and Counting

“An obsession with quality” is what I wish 12-year-old me had… but alas, I ended up with boatloads of Forever 21 T-shirts. 

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What is Marketing, and What’s Its Purpose?

If you’d asked me early in my career to define what marketing is, I would have no doubts. “Marketing is about promoting products,” I’d say.

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How to Create a Great Social Media Strategy in 2025 (+ New Data)

Creating social media strategies can be overwhelming — especially when launching a new brand or building an online presence from scratch.

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Everything You Need to Know

If you need a refresher — or a first-time lesson — on the new product development process, you’ve come to the right place.

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How to Use Facebook Live: The Ultimate Guide

It’s no secret that live streaming took off during the COVID-19 pandemic lockdown. It proved a valuable tool for forging and maintaining human connections as

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X (formerly Twitter) Marketing in 2024: The Ultimate Guide

Twitter, now rebranded as X, stands out from all other social media platforms. At least, that’s what my experience of helping dozens of brands with