ChatGPT isn’t sabotaging real estate deals. It’s exposing how they’re made
The agents who will remain effective amid the rise of AI are the ones who help clients understand how to make decisions before the answer
Home search is going AI-first with Realtor.com as attention gets harder to earn
Home search is starting earlier, attention is harder to earn and trust is getting more fragile. Here’s what that means for how agents show up.
Forget the market reset: New England real estate holds steady
The path forward is clear, Joanne Goguen writes, stay local, stay informed, and remain focused on delivering value at every step of the transaction. Source
These real estate social media posts actually generate leads
Use these social media post ideas from Listing Leads’ Jimmy Mackin to generate more leads — not likes. Source link
Here’s what can go wrong when using AI instead of an agent
AI is good at structured answers in predictable environments, but real estate is full of unpredictability, Tatiana Zagorovski writes. That’s where expertise lives. Source link
Construction costs spike early in 2026, signaling trouble ahead
Construction costs surged early in 2026, driven by rising energy prices, with analysts warning that oil volatility tied to Middle East tensions could push costs
As AI adoption grows, MLSs emerge as validators of new agent tech tools
MLSs are emerging as key validators of AI tools, with Miami Realtors prioritizing compliance, data accuracy and safe adoption for agents. Source link
ChatGPT helps Florida seller skip agent, close in 5 days
A Florida homeowner used ChatGPT to help sell his home without an agent, securing multiple offers and closing in under a week. Source link
Real previews new artificial intelligence assistant for agents
The new product is called HeyLeo and shows how a phone-based tool could help agents generate new business. Source link
Real estate is mostly female, so why doesn’t leadership reflect it?
Recognition moments like International Women’s Day have their place, but lasting change in leadership representation won’t happen through celebration alone, Courtney Cager writes. Source link